The complete A-Z of NFC: How the technology works, the business models that are likely to succeed plus the current status and future trends in the international NFC market

The NFC Report cover

The NFC Report is an in-depth research report that provides information on every aspect of this fast emerging new technology — the business, the technology, the applications, the players, and the future of the market.

The NFC Report examines in detail the issues affecting the development of the NFC market and provides a comprehensive education in how the technology works, the business models being adopted by key players in the industry, the current status of the market, and the issues that will affect future growth.

This research report is published in three volumes:

  • NFC Technologies and Systems: How NFC phones work, the types of back office system required, how NFC security works both in theory and in practice, the technical decisions that impact most on the costs, returns and viability of an NFC project — and what the options are for maximising return on investment.
  • NFC Business Models: The tasks involved in creating a commercially successful NFC infrastructure and the strategic options available to mobile network operators, handset manufacturers, financial institutions, industry suppliers and others looking to build new revenues from the provision of NFC services.
  • The NFC Market 2012: What NFC needs to succeed, the current state of play in the NFC market around the world, the barriers to success and the opportunities for future growth.

The author of The NFC Report is Sarah Clark, editor of NFC World and a technology analyst with more than twenty years experience. Sarah has been investigating the NFC market since 2007 and is an acknowledged expert in the field with a track record of being the first to identify emerging trends in the market.

Order now to save on the usual price

The NFC Report has a list price of £1,797 (approx US$2,778/€2,173) but if you order before all three parts are published you can benefit from a special pre-publication discount and buy this report for just £1,497 (approx US$2,314/€1,810) — a saving of 16% (£300).

Team and enterprise licenses are also available. With our early bird offer, you can buy a five-user license for £2,997 (approx US$4,633/€3,624) or buy an enterprise license for £4,497 (approx US$6,951/€5,438).

Publishing schedule

How to buy this report

You can buy The NFC Report for £1,497 (approx US$2,314/€1,810).

Or…

You can share The NFC Report with your colleagues with a five user license for £2,997 (approx US$4,633/€3,624).

Or…

You can share The NFC Report with your entire organisation with an enterprise license for £4,497 (approx US$6,951/€5,438).

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